What local SEO work actually includes
Local SEO is not one task. It connects your Google Business Profile, website, reviews, citations, local landing pages, schema, and tracking into one practical system.
- Google Business Profile cleanup and optimization
- Google Maps visibility checks for priority services and areas
- Service and location page improvements
- Review request and reply process improvements
- Citation and NAP consistency checks
- Monthly reporting focused on calls, forms, website clicks, and direction requests